Mobile App Marketing for Absolute Beginners
Mobile App Marketing for Absolute Beginners, In App marketing, push notification marketing, paid marketing, email marketing, App store optimization (ASO) and more.
What you will learn?
- Will learn how to create a mobile app user base spending with very little money
- Will learn how to create virality in a mobile app
- Will learn how to optimize the app to make search engine friendly
- Will learn how to use Facebook, Twitter, and YouTube for App marketing purpose
- Will learn how to generate a huge audience through effective email marketing
- Will learn how effectively use push notifications for app engagement
Course Requirements
- No prerequisites for this course
Course Description
Mobile app marketing is quite important to get a huge user base and to get the ultimate revenue from a mobile app.
This course organized as
In-App Marketing (Low cost but very effective)
- Build virality into your app
- How virality in the mobile app works?
- Best practices of virality
- More Apps
- Update = $$
- In-App graphical banner Ad (cross-promotional)
Push Notification (Army for better app marketing)
- Why you should care about push notifications?
- What is a push notification?
- Push notification best practices
- Analysis of a push message
- Advantage of push notification over SMS
- SMS vs. Email vs. Push Notification
ASO Basics
- Base components of ASO
- Importance of ASO | Why we should learn ASO
- ASO Principles
ASO Keyword Research Process
- The whole ASO Keyword research process in 10 steps
- Utilize long-tail keyword
- A practical example of ASO tools for Keyword Research like Appannie, SensorTower
- Practical case study ASO in Apps & Games
Practical ASO Implementation along with cool tricks in
- App Title
- Keyword Field
- App Description
- App Short Description
- App Icon
- App Screen Shots
- App Localization
- App Preview Video
- Review & Rating
Difference factor regarding ASO in Market Places
- Google Play Store vs. Apple App Store
Email marketing (For better app engagement)
- Why did email marketing need to get more downloads?
- Add an email subscription form to your app
- Create mobile-friendly email content
- Video content in email performs far better result
Paid Marketing
- Before paid marketing, ensure these points
- Get positive reviews from high traffic websites
- Know the type of ads for mobile apps
- Know marketing terms for mobile advertisers
- Know which advertiser suits best for your app/game
Social Network Marketing
- Why Facebook for mobile app marketing
- Facebook ads statistics
- Focus on business goal + reflect
- Facebook Ad analysis for mobile targeted user base
- Analysis of install ads: perfect choice for mobile apps
- Facebook contest: Effective marketing approach for mobile apps
- Why Twitter for mobile marketing
- YouTube marketing
Who this course is for:
- Mobile App Marketers
- Entrepreneurs
- Mobile App Business Owners
Free
$84.99
