Postgraduate Diploma: Digital Product & Service Owner

Postgraduate Diploma: Digital Product & Service Owner, Practical Course with examples from Retail Banking and Digital Business with Interactive Part and Cases considering.

Welcome to Program: Postgraduate Diploma: Digital Product & Service Owner

Short Description: Overview of a Product / Service Owner role and functionality: Course for owners and managers of digital products, services and platforms and for leaders at service, finance, fintech industries. Course for any other who want to build a career at fintech and digital business area. We will consider different business topics, practical examples and cases and also will talk about business related questions.

Considered Areas:

  • Product owner role examples from retail banking and digital business
  • Product manager VS Product owner roles
  • Product owner mission
  • Forces impacting Product owner’s roles
  • Defining the vision
  • Managing the product backlog
  • Prioritizing needs
  • Overseeing development stages
  • Anticipating client needs
  • Acting as primary liaison
  • Evaluating product progress at each iteration
  • Introduction to Market Analysis
  • Introduction to Customer Development
  • Competitive Analysis
  • MVP, Сoncierge / Wizard of OZ approaches usage
  • Purposes of Market Analysis and Custdev at digital business
  • Role of Market and Clients Analyst
  • Role of market analysis and Custdev at product development
  • Introduction to Basic Market and Clients Feedback Analysis Tools
  • Digital Channels building
  • Practical Examples from Digital Business
  • Examples from Consumer Lending, Mortgage and other product-lines of Retail Business
  • Examples from leading worldwide banks
  • Interactive part

Course Author:

IGOR DMITRIEV

Professor of The Retail Banking School

Digital Business and Retail Banking Expert

Education:

• MBA, The Boston University, USA

• Master of Science at Engineering (Technical) Management, The State University of New York at Buffalo, USA

• Master of Science at Informatics and Economics, The Saint- Petersburg State University of Finance and Economics

• Six Sigma Black Belt

Experience:

• Expert at Banking (>15 years), FinTech & Digital (>12 years). Experienced Manager (>10 years) with successful track of records at personal and corporate entrepreneurship.

• More than 10 years at worldwide banking groups such us Societe Generale, Raiffeisenbank.

• Experience at roles: CEO, Head of Business, Chief Digital & Marketing Officer, Head of Digital Transformation and Channels, Head of Products and Marketing.

Linked topics:

  • Business Fundamentals
  • Marketing Fundamentals
  • Agile
  • SCRUM
  • Project Management
  • Marketing & Business Strategy
  • Online and Digital Business
  • Leadership
  • Digital transformations / Strategy
  • Product Management
  • Product Development
  • Strategic Planning & Execution
  • Stakeholder Communication
  • Solution Ideation & Implementation
  • Continuous Process Improvement
  • Budget & Resource Management
  • Technical Leadership & Development
  • Regulatory Compliance
  • Business Process Development
  • Business Fundamentals.

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